Core Web Vitals workflows with Google tools
Combine Google tools to audit, improve and monitor your website effectively.
Web Vitals
Our latest news, updates, and stories about Web Vitals.
Best practices for tags and tag managers
Optimize tags and tag managers for Core Web Vitals.
How committing to Core Web Vitals increased Netzwelt's advertising revenues by 18%
The relaunched website also sees ad viewability of over 75%, bounce rates reduced by 50%, and page views up by 27%.
The performance effects of too much lazy loading
Data-driven advice for lazy loading images with Core Web Vitals in mind.
Find your way with field data in the Web Vitals extension update
The Web Vitals extension now shows you where your local experiences are in relation to real user experiences in the field.
Towards a better responsiveness metric
Learn about our thoughts on measuring responsiveness and give us feedback.
Improving Cumulative Layout Shift at Telegraph Media Group
Within a couple of months the leading UK news website managed to improve their
75th percentile CLS by 250% from 0.25 to 0.1.
Best practices for fonts
Optimize web fonts for Core Web Vitals.
Evolving Cumulative Layout Shift in web tooling
Starting today, a change to CLS has been rolled out across a number of Chrome's web tooling surfaces including Lighthouse, PageSpeed Insights, and Chrome UX Report.
Measure and debug performance with Google Analytics 4 and BigQuery
Learn how to send Web Vitals data to Google Analytics 4 properties and export the data for analysis in BigQuery and Data Studio.
The business impact of Core Web Vitals
This article will help you understand how Core Web Vitals correlate with key business metrics by exploring examples of companies which have already see positive impact for their users and business.
Optimizing Web Vitals using Lighthouse
Finding opportunities to improve user-experience with Chrome's web tooling.
How Zalando reduced performance feedback time from 1 day to 15 minutes with Lighthouse CI
The web team at Zalando found that integrating Lighthouse CI enabled a proactive approach to performance,
with automated status checks able to compare the current commit to the main branch to prevent performance regressions.
Evolving the CLS metric
Plans for improving the CLS metric to be more fair to long-lived pages.
Debug performance in the field
Learn how to attribute your performance data with debug information
to help you identify and fix real-user issues with analytics
Best practices for cookie notices
Optimize cookie notices for performance and usability.
Lowe's website is among fastest performing e-commerce websites
By building an automated performance testing and monitoring system, the Lowe's Site Speed Team test pull requests against performance budgets, and prevent performance regressions going into production.
Vodafone: A 31% improvement in LCP increased sales by 8%
By running an A/B test specifically focused on optimizing Web Vitals, Vodafone found that a 31% improvement in LCP led to 8% more sales, a 15% improvement in their lead to visit rate, and a 11% improvement in their cart to visit rate.
Debug layout shifts
Learn how to identify and fix layout shifts.
How Wix improved website performance by evolving their infrastructure
A case study of some major changes introduced at Wix to improve website loading performance for millions of sites, clearing the path for them to receive good PageSpeed Insights and Core Web Vitals scores.
How CLS optimizations increased Yahoo! JAPAN News's page views per session by 15%
Optimizing CLS by 0.2 led to a 15% increase in page views per session, 13% longer session durations, and a 1.72 percentage point decrease in bounce rate.
Agrofy: A 70% improvement in LCP correlated to a 76% reduction in load abandonment
By using real user monitoring tools and focusing on improving Core Web Vitals in refactoring their app, they also improved CLS by 72%, as well as application responsiveness.
Best practices for carousels
Optimize carousels for performance and usability.
Feedback wanted: The road to a better layout shift metric for long-lived pages
Learn about our plans for improving the Cumulative Layout Shift metric and give us feedback.
