A case study of changes GoDaddy implemented to improve website performance for millions of sites, helping them to achieve good PageSpeed Insights and Core Web Vitals scores.
How the e-commerce fashion retailer correlated Core Web Vitals and performance metrics with business metrics, saw an increase in KPIs and built a "Performance Business Case Calculator" to drive product decisions and a performance culture.
Learn about how Yahoo! Japan built a passwordless identity system.
A case study measuring the full impact and benefits of high performance scores on Core Web Vitals.
Learn how switching to PWA helped MishiPay's business.
How The Economic Times passed Core Web Vitals thresholds and achieved an overall 43% better bounce rate
Optimizing Core Web Vitals on The Economic Times website significantly improved the user experience and substantially reduced bounce rate across the entire website.
By displaying a dark theme to users that prefer dark mode on their devices, Terra reduced the bounce rate by 60% and increased the pages read per session by 170%.
A project focused on optimizing Core Web Vitals and migrating to Next.js resulted in a 5% increase in conversion rates and a 87% increase in pages per session.
Creators can now edit high-quality video content on the web with Kapwing, thanks to powerful APIs (like IndexedDB and WebCodecs) and performance tools.
Improving Core Web Vitals on the Mail.ru home page resulted in an average 10% increase in conversion rates
Several months of work to improve Core Web Vitals on the home page of Mail.ru resulted in a 60% increase in the 75th percentile in Cumulative Layout Shift (CLS), boosting average session time by 2.7% and conversion rates of core sections by more than 10%.
How Renault improved its bounce and conversion rates by measuring and optimizing Largest Contentful Paint
The team analyzed data from 10 million visits on its landing pages and found a strong correlation between Largest Contentful Paint and conversion rate.
Finding correlation between site performance and business metrics was the key to driving the success of their optimization efforts.
The relaunched website also sees ad viewability of over 75%, bounce rates reduced by 50%, and page views up by 27%.
How Blibli achieved a 42% reduction in bounce rate, an 8x improvement in mobile conversion rate, and 2.5x more pages per session.
Within a couple of months the leading UK news website managed to improve their
75th percentile CLS by 250% from 0.25 to 0.1.
This article will help you understand how Core Web Vitals correlate with key business metrics by exploring examples of companies which have already see positive impact for their users and business.
The new PWA also has an average loading time 30% faster than the old site and has improved bounce rate 12% and session depth 18%.
The web team at Zalando found that integrating Lighthouse CI enabled a proactive approach to performance,
with automated status checks able to compare the current commit to the main branch to prevent performance regressions.
By building an automated performance testing and monitoring system, the Lowe's Site Speed Team test pull requests against performance budgets, and prevent performance regressions going into production.
By running an A/B test specifically focused on optimizing Web Vitals, Vodafone found that a 31% improvement in LCP led to 8% more sales, a 15% improvement in their lead to visit rate, and a 11% improvement in their cart to visit rate.
A case study of some major changes introduced at Wix to improve website loading performance for millions of sites, clearing the path for them to receive good PageSpeed Insights and Core Web Vitals scores.
Optimizing CLS by 0.2 led to a 15% increase in page views per session, 13% longer session durations, and a 1.72 percentage point decrease in bounce rate.